Remember back in 2014 when Justin Bieber basically acted like a crazy person? He had a major meltdown, yelling, fighting, getting arrested - his behaviour becoming more and more dangerous and volatile. While we are not sure exactly why he acted the way he did, his manager has opened up about it - saying that 'it was worse than people realized.'
It got so bad that Braun feared for the well-being of Bieber, as he was battling a darkness. Braun who discovered Bieber at the age of 12 and brought him to the attention of the world, was by his side throughout his struggles.
"I failed him day after day. We were living in hell because he was in such a dark place." said Braun speaking to Wall Street Journal. "I have inconveniences, and other people have problems. Mine feel important, but they’re not. They’re not life or death. Justin’s stuff got to a point where it was a problem."
By the looks of it, things have turned around for Bieber. He seems to be more stable. Back in April he posted a photo of his mugshot on his Instagram with the caption "thank god I am not where I used to be."
"Some of the biggest people in the industry, people invested in Justin’s career, told me, ‘It’s over. Focus on something else. That kid is done,'" said Braun during the interview. "I made a promise to him when he was 13 that I would never give up on him. I plan on keeping that promise." And he kept his word, being loyal to his troubled client despite what was being said to him by the people in the industry.
Braun also said that he attended AI-Anon meetings in order to help Bieber deal with his struggles. AI-Anon meetings are programs of recovery for the close people of alcoholics, regardless of whether the alcoholic identifies their drinking problem or seeks help.
"When the time came and Justin needed the resources to get back on track, I wanted to make sure I was a rock and someone he could turn to." said Braun. "He’s family. I think the relationship is more like a big brother, especially because he’s become a man."
"I think he’s seen the worst of himself, and to watch him rise out of it was amazing."
As Bieber has escaped his troubled days, the bond between Braun and the famous singer has been repaired and is better than ever.
Scooter Braun is also the manager of Kanye West, Ariana Grande, and other huge performers.